Can We Teach Fascination?
The other day I found a list of the 25 most in-demand skills for today’s workers. Among them, after statistical analysis and data mining: “middlewear” and integration software. Algorithm design. Web architecture and development framework. User interface design. Middlewear? I don’t even know what that is, and I bet nobody else did 20 years ago. But apparently, it’s a thing. A lucrative thing.
Speaking about a cause that’s close to your heart can captivate an audience. Speakers who are passionate enough about a cause can inspire their audience to take part in it. Based on the words and performance of an impactful speaker, audience members are able to discover their real potential. In recent years, no one does this better than artist and keynote speaker, 
