At 1:45pm on Friday 13th, I was standing on the Castle lawns in the shade of a cedar tree watching some cars leave Highclere after a press event here. Luis and his banqueting teams were in waistcoats (of course), they had been practising heading a football whilst I was throwing it in, only slightly worried about the Library windows – see my previous blog for more photos! We then began to carry plates of food back from the picnic to the office as I can’t bear to waste food and the meats and salads were utterly delicious. Bella the Labrador was helping.
In a world of marketers, it’s important to get your name and face out there as much as possible. The information age has given anyone the power to be an expert on just about anything. This presents a challenge for keynote speakers: how do you present yourself as an authority?
One of the best ways to establish credibility is by publishing a book. These days anyone can contribute to a blog, but putting the time and research into a published work means that you have influence in your respective industry.
What You Need to Know About Secretary Elaine Chao...
Speaking on strategy, the geopolitical climate and global competitiveness, Secretary Elaine L. Chao pulls from her unique perspective at the Department of Labor, her experience as CEO of United Way of America, and her service as Director of the Peace Corps to deliver compelling speeches as a powerful keynote speaker.
When selecting a speaker for the financial industry or for an audience who watches every move of the Dow Jones industrial average, Standard & Poor's 500 index and the Nasdaq composite index, selecting an expert can be a challenge. Finding a woman who can competently address these topics may seem to be a difficult task. That speaker must be an expert; she has to understand what a drop in consumer confidence may mean to the economy, including the impact on housing starts, and gas prices. She must also be knowledgeable and able to articulate how the public sector and private sector are interdependent as well as what that interdependence entails when forming public policy.